| [TAIPEI, TAIWAN, 14 November 2005] Hsin Chu Trans Company signed a rental contract for WebNibbler 3.5 at the end of September this year. With WebNibbler's powerful analytics tools, Hsin Chu Trans Company expects to receive more complete and accurate website traffic analysis. It aims to improve its customer satisfaction for its public website as well as achieve a better understanding of the activities and usage of its internal intranet website.
Hsin Chu Trans Company has a very large web application environment for its business operations, including a public website for customer services, an intranet website for internal operation, and a communication network for all the branch stations in Taiwan. The public website provides information for package shipping and transportation. Customers can search for shipping details and track the current delivery status from this website. This service gives customers the convenience of understanding where their package is at any time and helps boost the level of customer satisfaction.
In the intranet website, there are many complicated operational functions in order to sustain the everyday workloads and support operations for all of Hsin Chu Trans Company's branch stations. There are also functions that handle necessary processes for B2B applications. With the help of WebNibbler, Hsin Chu Trans Company will better understand the activities of all its web applications and website usage for each station.
In addition, Hsin Chu Trans Company's public website has simplified web pages. The web analytics tools it used earlier had serious problems with the handling of these simplified pages. WebNibbler has proven to be able to fully support the simplified environment, including simplified keyword search analysis. Using WebNibbler has completely solved this frustrating problem.
WebNibbler's easy setup and user friendly analysis reports give Hsin Chu Trans Company a clear picture of its website usages and customer behavior. It shows what web pages are most popular for which particular market segment. In addition, WebNibbler's multi-site analysis can cross-analyze the performance of different websites. This helps the company command its global resources and future investments for system expansion.
WebNibbler is a full-featured web analytics solution for enterprises to track their website usages and analyze their customer activities. With its unique data collection technologies and powerful visitor segmentation features, WebNibbler gives enterprises the insights into their website performance, marketing strategy, customer behavior, and e-business efficiency. |
